Rural Affairs

Chapter 2: A new standard for rural services

2.1. Setting out what rural people can expect

2.1.1. Basic information about what people can expect from services is a fundamental need, but it is often hard to find out what level of service is on offer - leading some people in remote areas to think they may be out of reach.

  • We are making clear for the first time how we will deliver equitable access to the everyday public services which rural people need;

  • We will ensure that existing access to services is monitored and maintained, and a range of measures in this paper sets out how it will improve.

2.1.2. The table below sets out minimum standards and targets covering access to and the delivery of public services in rural areas. This Rural Services Standard shows how we are working towards giving people living in the country more choice about how they access the services they need, and better understanding of what they can expect to get. It sets out new, upgraded and existing commitments to rural access to services, where they are additional or different to national commitments, or especially significant to people living in rural areas. It explains how national or local entitlements to services apply in rural areas, and refers to charters of rights to services.

2.1.3. The standards will be updated as our modernisation of our public services proceeds and we improve access to services in rural areas.

  • We will review this Rural Services Standard annually through the Cabinet Committee on Rural Affairs, in the light of advice from the Countryside Agency and the national and regional panels of rural stakeholders as described in chapter 13.

See progress towards this commitment in the Rural White Paper Implementation Plan

The Rural Services Standard

Explanation and key

Presumption against closurePresumption against closures:
Protecting the existing network of schools and post offices is essential to the viability of local rural communities. We have strengthened our policy of presumption against the closure of schools. We have also strengthened our commitment to avoiding closure of post offices. Their unparalleled reach into rural settlements will be exploited through better community access to schools and the development of post offices as access points for a wide range of government services.

Indicators of access levelsIndicators of access levels:
We don't have firm access standards for these, but by committing ourselves to monitor levels of access using surveys, we will be able to identify problems and set targets for improvement to deliver more equitable outcomes for access to public transport, social services and other services. Rural dwellers may access some types of services less than urban dwellers, for a variety of reasons including convenience of access. Information on levels of access will help identify these reasons and (where necessary) develop responses.

Geographic access standardsGeographic access standards:
Sometimes a benchmark standard can usefully be set, giving the maximum distance or time which people should be expected to travel to reach a service outlet.

Response time targetsResponse time targets:
For some services having a speedy response is critical. We are introducing new national target response times for ambulances. These targets will be monitored and reported on.

Telephone servicesTelephone services:
Information and advice over the telephone can often replace the need to travel to consult service providers or perform basic transactions.

On line accessOn line access:
Access over the internet will increasingly be used to provide convenient information and advice in rural areas, under our commitment to make all public services available on line by 2005. The provision of information and communication technology (ICT) access points through schools, libraries and (in the future) post offices will provide assisted and convenient access in rural areas.

Help with faresHelp with fares:
Financial help is made available to users of services such as job centres who are especially disadvantaged.

Service Service provider Requirement, indicator, standard or target
General All On line accessAll Government services to be available on line by 2005. This will be particularly helpful in rural areas, and a series of initiatives will enable all people to learn to use the internet, such as putting all public libraries on line, and the development of post offices as internet learning and access points. Access will also be provided through local authority information kiosks.

Education
Access to Primary and Secondary Schools













Schools° access to learning material


Further Education Colleges


LEAs














LEAs


Presumption against closurePresumption against closure of rural schools; published guidance requires that the need to preserve access to a local school for rural communities is taken into account in considering closure proposals.

Help with faresLocal education authorities (LEAs) must provide free transport if they consider it necessary to enable a pupil to attend school, and they may help other pupils with their fares. Free transport is always necessary for a pupil of compulsory school age (5-16) who attends the nearest suitable school if it is beyond the statutory walking distance of two miles for children under eight years and three for children aged eight and above. This ensures that education for compulsory school age pupils is accessible to rural communities.

On line accessAll schools to be linked to the National Grid for Learning by 2002 - especially important for small rural schools.

Help with faresEntitlement to assistance with access/travel costs (from FE Access Fund). Childcare and residential costs may also be supported.

Childcare LEAs, local authorities, private and voluntary sectors

Indicators of access levelsThe Countryside Agency is developing an indicator of likely need against formal public and private sector childcare provision. This information will enable more equitable access standards to be developed.

On line accessOnline information on childcare providers and vacancies in your area is available from the childcare website at: http://212.53.85.14/

Post offices The Post Office

Presumption against closureFormal requirement on the Post Office to maintain the rural network of post offices and to prevent any avoidable closures of rural post offices.

On line accessIntroduction of Horizon network will enable all post offices to provide on-line banking services, greatly increasing access to financial services and providing access to universal banking facilities through post offices.

Presumption against closureThe Postal Services Act for the first time makes legal provision for a universal delivery service, at a uniform national price, to all addresses.

Transport
Access to bus services




Rural rail services


Local authorities




Train operating companies


Indicators of access levelsWe have set a target for the proportion of the rural population living within about 10 minutes° walk of an hourly or better bus service to increase from 37% to 50% by 2010, with an intermediate milestone of 42% by 2004.

Presumption against closureThe level of franchised passenger services on rural lines is protected by the Passenger Service Requirement (PSR). The Strategic Rail Authority (SRA) has announced that a requirement of replacement franchises will be to meet at least the existing PSR. This means that people living in rural areas will have the security of knowing that their trains are protected: operators can run more trains, but they cannot run less than set out in the PSR.

Libraries







ICT Learning Centres

Local Authorities







Various

Geographic access standardsNational standards for library services, to be introduced in April 2001, are likely to cover access (ie location and opening hours) to mobile as well as branch libraries.

On line accessAll public libraries to be on-line by 2002 with trained staff to support public use of information and communications technology (ICT).

On line accessNetwork of 700 learning centres in England aimed at improving access to ICT and ICT-based learning for adults in disadvantaged communities. Rural needs recognised in guidance.

Health/care services

Access to GP and other primary care services

Access to advice about healthcare

Health Authorities Primary Care Groups (PCG) and Primary Care Trusts (PCT)

Health Authorities

Indicators of access levelsGuaranteed access to a primary care professional within 24 hours and to a doctor within 48 hours, to be achieved nationally by 2004. The Countryside Agency will monitor average population distance from GPs and dentists.

Telephone servicesNHS Direct provides nurse based health advice by phone 24 hours a day, 7 days a week. Service now available countrywide. It is also available online at www.nhsdirect.nhs.uk.

On line access100% pre-booking of outpatient appointments and inpatient admissions by 2005.

Social care LA Social Services Departments

Indicators of access levelsThe national charter Better Care, Higher Standards, a joint initiative between the Department of Health and DETR, tells anyone who needs care or support over the longer term what they can expect from local housing, health and social services and what to do if things go wrong. Local charters published in June 2000 set out standards and targets to be achieved through joint working between local authorities (housing and social services) and health authorities, in partnership with users and carers.

The local charters will be regularly monitored to improve service delivery.

Indicators of access levelsThe Department of Health publish a wide range of indicators on social services, such as numbers in receipt of intensive home care, and of older people (aged 65 or over) helped to live at home: these will enable us to review rural levels of support, by comparing boroughs and shire counties which broadly represent ´urban° and ´rural° local authorities.

Emergency services
Ambulance services





Police




Fire


NHS Ambulance Trusts




Police Forces




Fire Brigades


Response time targetsThe NHS ambulance service is setting targets to respond to life threatening calls within 8 minutes in 75% of cases by March 2001 and to other 999 ambulance calls in rural areas within 19 minutes in 95% of cases (compared with 14 minutes in urban areas)

Response time targetsEach police force sets target times for responding to urgent incidents in rural areas, under Best Value. These are monitored a key element in police performance and published by Police Authorities.

Response time targetsThe national standards of fire cover are based on set response times according to the category of fire risk. In most rural areas the standard is to reach a fire within 20 minutes. The fire service maintains a high level of performance in meeting the standards (96% on average in 1998-99).

Community legal service Local authorities, Legal Services Commission (LSC), Citizen°s Advice Bureaux etc.

Indicators of access levelsThe LSC is forming community legal services partnerships (CLSPs) to deliver local networks of legal services, based on local needs. Target is for 90% of the population to be covered by spring 2002.

On line accessCLSPs will use innovative methods such as the online directory Just Ask! and kiosks to deliver better access in rural areas.

Access to courts Courts Service, Magistrates Courts Committees (MCCs) On line accessWe are reducing the need for travel to courts by exploiting IT: piloting the use of video-conferencing, including facilities for witnesses to give evidence in Crown Court trials; and providing information through touch screen kiosks for county courts.

Access to benefits
Benefit Agency Offices




Online Information






Benefit payment


Benefits Agency




Benefits Agency






Benefits Agency


Help with faresClaimants can claim travel costs of attending benefit offices (on those occasions where a visit is unavoidable the guideline is that customers should incur travelling costs of no more than 80 pence per week).

On line accessThe Department of Social Security (DSS) web-site contains general and technical information on BA benefits and services, and allows customers to correspond by e-mail. Localised web-sites are being developed in 9 pilot areas. Local authority information kiosks will also provide - in partnership with the BA - online information from the DSS website.

We have pledged that all benefit recipients who wish to do so will continue to be able to access their benefits in cash at a post office counter both before and after the changeover to payment by automated credit transfer.

Employment
Job centres


Online information







New Deal Schemes






Action Teams for Jobs





Job seeker's Allowance


Employment Service


Employment Service







Employment Service






Employment Service





Employment Service


Telephone servicesJob Centre vacancies available via Employment Service Direct for the cost of a local phone call.

On line accessFrom this autumn vacancy information will be available on the internet and via computerised job points at conveniently located public places. ICT Learning Centres will give access to Employment Service Direct and the Employment Service (ES) Learning and Workbank. This will increase the availability of access to jobsearch facilities and help for those people in isolated rural areas.


Help with faresCommitment to providing customers with individual help to overcome transport difficulties in accessing employment opportunities.

New Deal for Lone Parents scheme also provides help in locating and paying for childcare.


Help with faresAction Teams for Jobs in some areas of labour market disadvantage (such as Cornwall) will work closely with local employers and tackle transport to jobs issues. This could include help with individual fares or involvement in new community transport services.


Geographic access standardsSpecial arrangements apply for people with poor public transport access to job centres, allowing them to attend less frequently. Round trip or one way public transport travel time thresholds apply. In the case of journeys involving being away from home for 8 hours, advisory interviews are arranged in the claimant's home area.

Help with faresFinancial help available to meet public transport costs of travelling to interviews

See progress towards this commitment in the Rural White Paper Implementation Plan


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Page last modified: 19 May, 2005
Page published: 28 November, 2000

Department for Environment, Food and Rural Affairs